Keich Basketball Legacy is a groundbreaking concept with a lasting impact.
Our mission is clear: to empower ambitious athletes to achieve greatness, not only within the lines of the basketball court, but also in the broader arena of life.
Through a holistic curriculum, the Keich Basketball Legacy program blends rigorous basketball training, cutting-edge sports science, business acumen, financial wisdom and personal development.
Dribbling towards dreams
Building Champions for Life
Keich Basketball Legacy’s Podcast
Life Beyond the Ball
"Life Beyond the Ball" sparks insightful conversations with guests who share their experiences of how basketball has influenced their lives, and the valuable lessons learned post-playing. Join Lawrence Jr. and Katie Keich as they explore the profound impact of basketball and the journey beyond the game!
Life Beyond the Ball available now on Spotify, YouTube, and Apple Podcasts!
Swish for success
Empowering Dreams
*Keich Basketball Legacy is a 501(c)(3) nonprofit organization.
Creating a strong foundation
As former student athletes who grew up to become successful entrepreneur business owners, Larry and Katie Keich set out to create a non-profit social impact organization that supports successes that extend beyond victories on the scoreboard.
Launched in Summer 2023, the Keich Basketball Legacy program will forever change the landscape of youth sports and the lives it influences.
Pivoting towards a better tomorrow
The success of the Keich Legacy model is supported by leading edge research in the fields of developmental psychology, education and business leadership.
According to current studies:
Participation in team sports results in a higher GPA for both girl and boy athletes
Involvement in sports in childhood is associated with greater leadership qualities
75% of executives report that an applicant’s background in sports positively influences their hiring decisions
Former student athletes tend to earn significantly higher incomes than those who did not play sports
Students who have access to high-quality financial education have better financial outcomes as adults that result in less debt and higher quality of life
The Keich Legacy Difference
Lawrence Jr., Emma, Katie, & Atlas Keich
Building future leaders, one player at a time.
Shaping Skills. Sparking Impact.
Athletics
Elite Basketball Teams (Boys & Girls)
Basketball trainers
SAQ trainers
Weight lifting training and coaching
NIL training
Athletic trainer support
Financial Literacy & Professional Development
Life Coach – vision boards and mental resilience
On-the-job training
Financial investment coaching
Tutoring
Mentoring
Budgeting and Savings courses
Social media marketing and awareness
Job training and preparedness
Career services and Professional development
Media, branding and sponsorship development
Stepping up the game
Building stronger futures together.
Become part of the Legacy today, on or off the court. Together we can achieve excellence.
Players
Parents
Business Leaders
Volunteers
Don’t miss out on the action – join the Keich Basketball Legacy mailing list for current updates on news and events!
Make a lasting impact
Join the Legacy!
Brand Ambassadors
As an Ambassador for Keich Basketball Legacy, you will play a pivotal role in promoting our mission, values, and holistic approach to athletic and personal development.
You will serve as a passionate advocate for our program, sharing our message with the world and helping to shape a new generation of well-rounded athletes and leaders.
Follow the link below to learn more about this opportunity and apply today!
Sponsorships
Keich Basketball Legacy empowers ambitious athletes to achieve greatness not only within the lines of the basketball court, but also in the broader arena of life.
As partners in our mission to create social impact, Keich Basketball Legacy invites sponsors to engage in our organization’s enthusiasm by sharing a unique experience with us.
Follow the link below to become a sponsor and make a lasting impact today!
If you are interested in joining one of our elite teams, please contact us at contact@keichlegacy.org for more information!